San
Francisco, 20 September 2018 - The global games and puzzles market size is expected to reach
USD 29.95 billion by 2025, according to a new report by Grand View Research,
Inc., exhibiting a CAGR of 16.1% during the forecast period. Advancements in
the 3D printing technology are allowing card and board game manufacturers to
enhance conventional play patterns, thereby helping the market to gain
remarkable momentum over the coming years.
Educational institutes are getting keen on
developing cognitive thinking capabilities of children, as a result of which
they have started including puzzles and board games in their educational
curriculums, which can improve logical reasoning, critical thinking, and
problem-solving skills in kids. Another factor contributing to surging demand
for such educational puzzles and brainteasers is shifting preference of
teenagers and adults towards toys, such as Rubik’s cube, Sagrada, Gloomhaven,
and Quantum for memory strengthening.
Internet retailing is emerging as a lucrative mode of
distribution for manufacturers of toys and puzzles. Strong relationships
established by these manufacturers with online retailers coupled with
increasing campaigns and promotional strategies are estimated to propel the
market over the forecast period.
Sales at brick and mortar stores tend to be high
during holidays, particularly due to seasonal demand. However, sales at brick
and mortar stores are plummeting as consumers are switching to e-commerce
portals because of the ease of shopping. Having realized such changes in
consumer behavior, retailers are making efforts to complement conventional
retail with e-commerce, so that they can cater to a larger consumer base.
Several mass chain stores, such as Wal-Mart Stores,
Inc., and online jigsaw puzzle resellers, such as Puzzle Warehouse, are
stocking and distributing products through brick and mortar stores as well as
e-commerce portals. Game manufacturers are focusing on establishing healthy
business relationships with them.
Board game designers are adopting latest
technologies in order to attract consumers in already saturated markets. Their
efforts to incorporate trending technologies into board games are leading to
development of mobile apps that can assist and enhance the gameplay in board
games. Such board game apps can be categorized into full gameplay, buddy apps,
and core apps.
Board games are also being integrated with digital
technology. For instance, PlayTable, a tabletop gaming console designed for
board games, can hold a large gaming library. PlayTable allows users to set up
the board, modify the game, and integrate smart pieces to make the game more
interactive.
Full
Research Report On Games and Puzzles Market By Grand View Research:
www.grandviewresearch.com/industry-analysis/games-puzzles-market
www.grandviewresearch.com/industry-analysis/games-puzzles-market
Further
key findings from the report suggest:
- The licensed games and puzzles segment is
expected to witness phenomenal growth over the forecast period, as
customers emphasize on premium quality and originality of products
- Distribution via brick and mortar channel is
estimated to dominate the market over the forecast period due to
heightened sales during the holiday season
- Asia Pacific is projected to account for almost
56.0% of the revenue generation by 2025. Low-cost manufacturing facilities
in China and Japan are sites of high growth rates in the region.
- Some of the prominent companies operating in
the market are Buffalo Games, Cobble Hill, Hasbro, Ravensburger AG, and
Springbok Puzzles.
Browse
More Reports Of This Category By Grand View Research:
www.grandviewresearch.com/industry/consumer-goods
www.grandviewresearch.com/industry/consumer-goods
Grand View Research has segmented the global games and puzzles market
report by licensing, type, distribution channel, and region.
Games and
Puzzles Licensing Outlook (Revenue, USD Billion, 2014 - 2025)
- Licensed
- Non-licensed
Games and
Puzzles Type Outlook (Revenue, USD Billion, 2014 - 2025)
- Games
- Puzzles
Games and
Puzzles Distribution Channel Outlook (Revenue, USD Billion, 2014 - 2025)
- E-commerce
- Brick
and mortar
Games and
Puzzles Regional Outlook (Revenue, USD Billion, 2014 - 2025)
- North
America
- U.S.
- Canada
- Europe
- Germany
- U.K.
- Asia
Pacific
- China
- India
- Japan
- Latin
America
- Brazil
- Mexico
- Middle
East and Africa (MEA)
Access
Press Release Of This Research Report By Grand View Research:
www.grandviewresearch.com/press-release/global-games-puzzles-market
www.grandviewresearch.com/press-release/global-games-puzzles-market
About
Grand View Research
Grand
View Research, Inc. is a U.S. based market research and consulting company,
registered in the State of California and headquartered in San Francisco.
The company provides syndicated research reports, customized research
reports, and consulting services. To help clients make informed business
decisions, we offer market intelligence studies ensuring relevant and
fact-based research across a range of industries, from technology to chemicals,
materials and healthcare.
For More
Information: www.grandviewresearch.com
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